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The Portman Estate expands its retail, leisure and culture offer across Marylebone in 2024

24 April 2024

The Portman Estate has announced the signing of five diverse new brands to boost Edgware Road, Marble Arch and the west side of Portman Marylebone’s retail, leisure and cultural offer, including the new flagship Moco Museum which is set to open its largest contemporary art collection in Marble Arch.  

Moco Museum is joined by Maculara, ZULA Burger, WatchHouse Coffee and Mandy Zhang Art highlighting the Estate’s ongoing commitment to developing its balanced offering of independent and international brands across retail, leisure, arts and culture.

This summer, Moco Museum will open its third and largest location in Europe at The Portman Estate’s flagship direct development, One Marble Arch. Occupying 25,000 sq ft across three floors of the landmark scheme, Moco London will be the museum’s first in the UK. The contemporary art experience will create a new major cultural destination for London, underlining The Portman Estate’s role in driving commercial development in London’s West End.  

Independent eyecare specialists Maculara will open their first store at Regent House, Edgware Road this summer. Offering an extensive range of premium eyewear and pioneering eyecare, Maculara consultants deliver world-leading clinical treatments. This new opening, adjacent to Townhouse Marble Arch, will bolster Edgware Road’s retail and amenity offering, in line with The Portman Estate’s long-term ambitions for the area.  

WatchHouse will open its twentieth London coffee house at 60 Seymour Street this summer. Taking 800 sq ft, WatchHouse has grown into one of London’s most recognised independent coffee brands. Dedicated to ethical coffee and supply chains, WatchHouse source seasonally and share The Portman Estate’s values on committing to a sustainable future.

Diversifying the Marble Arch food and beverage offering, international restaurant ZULA Burger will make its UK debut at 5 Old Quebec Street this summer. The 1,750 sq ft restaurant marks their first foray into London since launching in Istanbul in 2017. Serving a range of crafted burgers and comfort food, ZULA have partnered with Alan Yau and Reha Arslan of Yamabache for the London launch. They will join Chourangi and Blank Street Coffee on the pedestrianised Old Quebec Street, just off Oxford Street.

Developing The Portman Estate’s culture and lifestyle offering, Mandy Zhang Art has opened at the ground floor of 16 Seymour Place this month. Bridging the gap between East and West, Mandy Zhang’s specialist art collection represents emerging artists from Asia and its global diaspora.

Each opening will enhance the experience for residents, workers and visitors to Edgware Road, Marble Arch and the western side of The Portman Estate London portfolio. Attracting independent and international brands across various life-stages reinforces the Estate’s balanced portfolio and vision to create a thriving neighbourhood that supports the West End as a world leading destination for retail, leisure and culture.

The wave of new lettings across Marble Arch follows the Oxford Street signing by Great Portland Estates of TK Maxx for a 22,500 sq ft store at Mount Royal and commitment from Superdrug to renew for ten years at their existing Marble Arch store. The Portman Estate owns the freehold on both buildings.

Unit 4 at Regent House on Edgware Road is available for rent on enquiry. Comprising 2,729 sq ft of prime retail space, it is part of an exceptional mixed-use development that features office, residential and commercial space.

Tom Knight, Portfolio Director at The Portman Estate commented: “This selection of signings will continue the evolution of retail, leisure and culture across The Portman Estate. The arrival of new, independent and global brands is a clear indicator of retail resilience in the West End, and a testament to our vision and efforts to curate a high-quality offering.”

“Our new occupiers will diversify experiences across the west side of the Estate, accelerating our plans to drive regeneration in Marble Arch and Edgware Road. The arrival of Moco Museum is a key milestone in the regeneration of Marble Arch into a leading international retail and leisure destination.”